The EMVA Board of Directors is the representative body which sets the strategic course and oversees the management of the association by representing the interests of all EMVA members. The Board of Directors is formed by the President, the Vice-President, the Treasurer and a number of further members which may be no less than two and no more than nine. The Board is elected by the General Assembly for a term of three years. The board members serve the association voluntarily and free-of-charge.

Jochem Herrmann | President

”Standards are very important for the Machine Vision market. EMVA is already hosting two important standards (GenICam and EMVA-1288). There are many innovative companies in Europe and it is therefore logical that EMVA will host more standards in the future.
In addition to my general responsibilities as an EMVA Board Member, I see it as my primary goal to help EMVA to achieve its ambition to become an important player in Machine Vision standards.”

Short CV

Jochem Herrmann is Chief Scientist and co-founder of the Dutch camera manufacturer Adimec.
He is responsible for the future technologies on Adimec’s roadmap (2-5 years ahead). New technologies can be developed in house, but also in joint R&D projects with industrial partners and universities, often in European programs like FP7, CATRENE and Medea+.

The new interface standard CoaXPress is the result of a successful cooperation in a joint R&D project in which Jochem played a leading role.

Since October 2012 Jochem has worked in close cooperation with the EMVA Board as EMVA representative in G3 – the cooperation between the three Machine Vision associations AIA, JIIA and EMVA on standards development. In June 2013 he was formally elected into the EMVA Board in which his primary working field is planning, development and dissemination of standards for the Machine Vision industry.

Jochem Herrmann, Adimec, The Netherlands
Jochem Herrmann
Adimec, The Netherlands

Michel Ollivier | Vice President

For me, the main objective of EMVA is to increase the competitiveness of its members. My personal objective will be to motivate more vision integrators to become members of the EMVA. To achieve that goal, I will focus on new activities: education, regional groups and relationship between vision integrators and vision components companies to influence the standards

Short CV

Michel Ollivier is member of the board and R&D manager of TIAMA, a French group which includes MSC&SGCC, world leader in hollow glass inspection, and LUCEO which develops vision solutions for the food market. The R&D team of TIAMA involves 80 engineers, specialists of image processing and also of optics, mechanics and software.

Since August 2013 Michel has worked in close cooperation with the EMVA Board as one of EMVA’s representatives to other industry organizations such as SYMOP in France or VDMA in Germany. In May 2014 he then was formally elected into the EMVA Board and took the post of EMVA Treasurer followed by becoming the Vice President in 2015.

Dr. Michel Ollivier
Tiama, France

Dr. Jean Caron | Treasurer

”The development of the European Machine Vision industry and its influence are key factors to increase the competitiveness of the EMVA members. As a board member, my ambition is to reinforce the services proposed by the association to the members by developing a Machine Vision educational service and to contribute to the European Machine Vision expertise dissemination.”

Short CV

Jean Caron is Vice President Sales and Support at Euresys. Euresys, a leading manufacturer of image and video acquisition components and image processing software. Jean took over this responsibilities after 8 years in setting-up and managing the Euresys Customer Support department. Previously, Jean held a position of Sr. Vision Solution Engineer at Cognex International during 5 years and was R&D Vision Engineer in various industries.

In May 2014 he was formally elected into the EMVA Board and started working on an educational project as additional service for the members. In addition he is also contributing to the EMVA regional actions. 2015 he took the post of EMVA Treasurer

Dr. Jean Caron
Euresys, Belgium

Arnaud Destruels

”Using my core experience in marketing, I would like to support current and future EMVA marketing actions in order to improve the global visibility of our association into Europe (for customer, media & institutions). As member of EMVA, from a long time, I know that my marketing knowledge could help EMVA team to be more efficient in the development of EMVA brand image. My challenge will be to expand EMVA credibility and to propose new and fresh ideas and disruptive concepts for the representation of EMVA.”

Short CV

Arnaud Destruels holds a Degree in Electrical Engineering and Mechanics with special option: Marketing for Industrial Engineering/Information Technology (ESME in Paris – Engineering School.

He has a long story in the Machine Vision business, having joined SSE (Sony Semiconductor Europe) way back in September 1994. At first being responsible for sales and marketing in French emerging industrial markets (STB, LCD and CCD). Very quickly, he moved on to manage successfully some European key accounts and also developed LCD business. In 1997, he continued his career in business development for Sony Network Product Europe. Then he took over the position of European Product Marketing Manager for ISS (Image Sensing Solution) a division of SES (Sony Semiconductor & Electronic Solution), division of Sony Europe Ltd. His main mission is to develop product marketing strategy (business intelligence, marcom & channel marketing) including new business model for the machine vision market (in emerging or promising sectors)


Arnaud Destruels
Sony, France

Prof. Dr. Bernd Jähne

“My main objective as a member of the EMVA board would be to help EMVA member companies to incorporate newest research results from image processing, computer vision, optics, and photonics into their products to gain competitive advantage over their competitors.
During my first three-year term as member of the board of directors, I initiated the annual European Machine Vision Forum for networking between research and industry (“Where research meets industry”). The forum took place in Heidelberg 2016, in Vienna 2017, and in Bologna 2018. I also proposed a new EMVA standard for open lens-camera communication. I will continue these activities. Additionally, I will focus on a continuous EMVA educational program.”


Short CV

Bernd Jähne is senior professor at Heidelberg University since October 2018, after having served as professor of physics and computer science at the Interdisciplinary Center for Scientific Computing (IWR) and the Institute for Environmental Physics of Heidelberg University since 1994. End of 1995, he founded the Heidelberg Image Processing Forum, a continuous education activity (, which has become the major contact forum between research and machine vision industry in Germany. From 2008 to 2017, he was the coordinating director of the Heidelberg Collaboratory for Image Processing (HCI,, one of the Industry-on-Campus Projects of Heidelberg University. He is author of several text books in image processing and computer vision, including the Springer text book on digital image processing published in several editions in German, English and Russian language.
Since 2008 he chairs the EMVA 1288 standardization committee for camera characterization. He serves as a member of the Advisory Boards for the Fraunhofer Vision Alliance and the Karlsruhe School of Optics and Photonics (KSOP) at KIT. He is also a member of the jury for the ZEISS Innovation Award.

Prof. Bernd Jähne
Heidelberg University, Germany

Dr. Chris Yates

”The industrial automation sector is in the process of significant change, with greater connectivity between devices and compute platforms, a proliferation of sensing modalities, and new paradigms for data processing, fusion, and information extraction, all set against a market desire for greater flexibility and speed of implementation. Vision technologies remain critical to this future; however, the competitive landscape will continue to evolve.
In addition to the general responsibilities of the EMVA board, I would like to help ensure that the EMVA and its member companies continue to play a central role in the development of industrial vision and are able to operate effectively in the new market environment, epitomized by the Platform 4.0 and IIoT initiatives. In particular, I would like to support the development of new companies entering the market, advocate broadening the scope of sensor technologies within the EMVA, and promote the awareness of wider industrial contexts and initiatives.”

Short CV

Chris Yates is the Director of Advanced Technology at the Safety, Sensing, and Connectivity Business Unit of Rockwell Automation Inc. Previously, Chris was the founder and CEO of Scottish industrial 3D time-of-flight imaging specialist, Odos Imaging, a member of the EMVA since 2012, prior to the acquisition by Rockwell Automation in November 2017.

Chris has varied background in early stage technology companies having previously been Chief Scientist at AIM listed startup Microemissive Displays developing OLED on CMOS devices for virtual reality applications, as well as tenures with Forth Dimension Displays designing ferroelectric liquid crystal on silicon micro-displays, and involved with multiple spin-out projects including with the University of St Andrews, Strathclyde University, and the Technische Universität Berlin.

Chris has a first class degree and Ph.D from Imperial College, London and has focused his career on working with novel technology in the area of electro-optics.


Dr. Chris Yates
Rockwell Automation, United Kingdom

Dr. Dirk Berndt

”As a board member I would like to focus on topics related to research and development in the field of machine vision, image processing and other methods of optical inspection. I consider it as our common goal bringing together European research institutes and facilities on a European level. As a representative of the applied Research and Development I also want to work on increasing the cooperation between research institutes and companies in order to strengthen the European industry and competitiveness on the world market. In this context, another key issue is the establishment of a European research program for machine vision technologies of the future.”

Short CV

Dr.-Ing. Dirk Berndt has been working at the Fraunhofer Institute for Factory Operation and Automation IFF in Magdeburg, Germany, for over 25 years. Dr. Berndt has been working as a department manager since 1998.

After receiving his PhD in 2008 he took over the position of a business manager in the field of measuring and testing technology. He has been responsible for projects with industrial customers in many different areas, mainly focused however on optical three-dimensional measuring and testing systems which are directly integrated in the production process.

Always having been a networker, Dirk Berndt also represents the Fraunhofer Vision Alliance, a network within the Fraunhofer Society consisting of 15 institutes and more than 500 scientists, where he has been a member of the professional advisory board since 2010. His main activity there is to ensure the cooperation between the Fraunhofer members but also bring in new ideas and research initiatives. These activities are now to be widened to a European level with it’s consequence to become EMVA member in 2018


Dr. Dirk Berndt
Fraunhofer IFF, Germany

Gabriele Jansen

Being committed to the idea and the goals of the European Machine Vision Association right from the beginning I would like to contribute my passion and my expertise to the further growth of the EMVA. My vision for the association is that it strengthens its position as a networking, cooperation and marketing platform for its members, actively promoting Machine Vision in Europe and European Machine Vision worldwide

Short CV

Gabriele Jansen is the CEO and owner of Vision Ventures, an independent, internationally operating M&A firm specialized in machine vision and photonics. Vision Ventures´ services cover the complete management of the sell or buy project from target selection via due diligence to contract closing.

Gabriele holds an engineering degree in optical metrology, a business degree in engineering management and a law degree in M&A. With a good 20 years of experience in the machine vision industry, mostly as an entrepreneur in her own right, she offers a unique mixture of industry knowledge, technological insight and business acumen.

In addition to her entrepreneurial activities, Gabriele is a member of the Executive Committee of the European Machine Vision Association EMVA since 2003, works regularly as a consultant for the European Commission, and is active on several advisory boards and industry committees.

Gabriele Jansen
Vision Ventures, Germany

Dr. Kai-Udo Modrich

”In the EMVA Board I would like to focus on topics which are related to industrial applications and their resulting demands for future machine vision systems. With this focus I want to motivate more system integrators to be part of our community. I also will try to link discussions from end users into our community. Beside this it is important for me to align activities of the different associations on an European Level.”

Short CV

Dr. Kai-Udo Modrich is the Managing Director of Carl Zeiss Automated Inspection GmbH & Co. KG. The company is solution provider for inline measuring technology, robot guidance and vision-based quality inspection systems in the automotive and manufacturing industries.

Kai-Udo Modrich studied Mechanical Engineering at the University of Stuttgart. In 2002 he received his PhD at the Faculty of Mechanical Engineering at the same university. From 1997 until 2007 he worked at the Fraunhofer Institute for Manufacturing Engineering and Automation (Fraunhofer IPA) in different positions at last as Head of the Department Information Processing. Since 2008 he has been working at Carl Zeiss AG. At the start of his career, he led in the ZEISS Business Group Industrial Metrology (IMT) the department of Product Management and afterwards he headed the software development. Parallel to his position as Senior Director for software development, he was the Managing Director at the Carl Zeiss Innovation Center in Dresden as well as at the subsidiary Holometric Technologies GmbH in Essingen.

Since December 2012 he is the Managing Director of Carl Zeiss Automated Inspection GmbH & Co. KG in Oehringen, Germany.

Kai-Udo Modrich has been working in different voluntary committees in the area of machine vision and metrology e.g. for the Vision Show, Messe Stuttgart, AMA scientific committee and others. From 2002 until 2013 he has been working as chairman for x-ray based computed tomography for metrology applications in the VDI/VDE GMA 3.33. Since 2008 he has been working in the industrial advisory board of Fraunhofer Alliance Vision. He is member of EMVA, VDMA Robotik und Automation and AIA

Dr. Kai-Udo Modrich
Carl Zeiss Automated Inspection Systems, Germany